When It Comes to Paid Access, What Works and What Doesn’t?

ROBLOX Games June 2013We like releasing features that give builders and game developers the freedom and flexibility to experiment and find new paths to success. Our Paid Access feature, which essentially lets you charge Robux for players to access your game, is being leveraged by builders and staff alike. There has been a mixed reaction about whether Paid Access will benefit ROBLOX, though the numbers we pulled were quite revealing. We thought we’d take a look at some of the metrics behind Paid Access to see how builders and game developers are using it, and what strategies appear to be effective in the early stages.

First, Some Numbers

  • Combined, the Top Five highest grossing users have earned 1,222,621 Robux in Paid Access alone.
  • The Highest Grossing builder to utilize this service has generated 591,291 Robux from Paid Access.
  • 712 builders have generated over 100 Robux from Paid Access.
  • 120 builders have generated over 1,000 Robux from Paid Access.

Analysis

So far, enabling this service has surprised us in many ways. The top earning Paid Access games are radically different titles–don’t take my word for it either, have a look for yourself.

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Get Armored Hats for Redeeming ROBLOX Cards in August

Valiant AdventurerEvery month, we release a new set of exclusive virtual goods you can only obtain by redeeming ROBLOX cards from particular retailers around the world. That means when you’re turning your prized red slice of ROBLOXia into a Builders Club subscription or Robux, you’re snagging yourself a stylish virtual good at no extra cost. For August, we’ve released a robust set of medieval-themed, armored hats that will go great with your grand RPG quests and the most epic of battles.

August Hats Banner

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Weekly ROBLOX Roundup: August 4th, 2013

Weekly ROBLOX Roundup Logo, V2Every week, we’re busy telling the stories behind our platform, our technology and our place in the gaming and technology industries. For those of you who catch up with ROBLOX over the weekend, the Weekly ROBLOX Roundup collects the best stuff to hit our various avenues of publication in the last week. This time: a ton of BLOXcon media and BLOXcon New York City news, a Spotlight on 3D artist Zelios, the making of the new ROBLOX Battle, increased participation for all users, a gallery of must-see builds, in-depth raycasting feature, ClashBLOX Battle Cards, and other bits and pieces. Enjoy.


Two-week Blog Recap

As noted in the last issue of the Weekly Roundup, we’re currently on an every-other-week publishing schedule due to Sunday travel from BLOXcon. We’ll resume normal, weekly publication after the events have wrapped up and things have settled down at HQ!

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Building ROBLOX Battle, Part 2: Level Design

battlelogo1If you’ve been keeping up with the blog (or if you’ve played ROBLOX Battle lately), you’ll have undoubtedly noticed major changes being made to one of our flagship titles. We’ve been updating and enhancing ROBLOX Battle to become a much deeper and more intuitive game. In our first part of the Building ROBLOX Battle series, we talked about how ROBLOX developers spent a ton of time enhancing gameplay by adding new modes, weapons, and much more. Today, we got the chance to sit down and talk with stickmasterluke about designing the new maps in ROBLOX Battle and some of the challenges of creating beautiful and balanced levels.

When we decided, for sure, that we wanted to revamp ROBLOX Battle a few months back, Sorcus made the suggestion of having a cycle of levels instead of just letting Crossroads become the staple level of ROBLOX Battle (even though it still sort of is). I was tasked with creating and building these new levels, and knew this early on that it would be no small task. Starting entirely from scratch (and some detailed notes I took from Crossroads), I started building.

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Comments on Comments: Battle, Outlines, Paid Access and More

Comments-on-Comments-LogoMany readers pour significant time into writing thoughtful replies to our blog articles, and we want to make sure we address them. Comments on Comments exists so you get answers, straight from a ROBLOX developer, to your questions. For this post, we’ve tapped Creative Director John Shedletsky and Software Engineer Dan Healy to answer a wide range of questions about outlines, making the new ROBLOX Battle, our recently released “White List” chat system, our new Paid Access feature and much more.

To start off, here are the two most frequent questions asked on our blog in the last month:

Q: Will outlines be optional?

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Presenting the Second Round of BLOXcon 2013 Award Winners

P1000782Right on the heels of our second sold-out BLOXcon in London, we’ve got some more winners to announce in various forms–more BLOXY Awards, more ROBLOX Hall of Fame winners, and, of course, winners of our Hackathon in London! Let’s start with BLOXY Award winners (and stay tuned for more; we’ll be announcing the remaining winners shortly after BLOXcon NYC).


ROBLOX International Film Fest 2013

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