A Look Back at a Summer Full of BLOXcons

By David Baszucki - October 4, 2013

I distinctly remember the morning of our first BLOXcon at the Museum of Science and Industry in Chicago. I was making some last-minute preparations, when I saw something out of the corner of my eye. I peered outside to see a line of people stretching hundreds of feet from the museum’s entrance. I had been so busy running back and forth throughout the massive venue, that I hadn’t yet realized: You were here. And you were smiling.

Here we were, at the beginning of a massive journey that would eventually take us around the world. Yet, somehow, it seemed in that moment that our world had come to us. That morning in Chicago meant a lot to me–and painted a clear picture that we were doing the right thing. That feeling carried myself and the ROBLOX staff throughout the globe. It was infectious and it didn’t wear off.

A Message to the ROBLOX Community

By David Baszucki - September 26, 2013

Dear ROBLOX Community,

On Tuesday morning we implemented minimum pricing on shirts, pants and t-shirts. The response from the ROBLOX community has been passionate and insightful. All of us at ROBLOX HQ have been busy the past two days talking with ROBLOXians, scanning the forums, and reading our Twitter feeds and personal messages.

Erik Cassel Apparel: Proceeds go to Cancer Research

By David Baszucki - February 15, 2013

In honor of ROBLOX co-founder Erik Cassel, we’re featuring some special clothing items until February 25. Longtime users know that Erik could often be found in ROBLOX wearing the “Well Worn Hat” – this hat meant a lot to Erik, and now that he’s passed, it means a lot to us. We’ve re-named it Erik Cassel’s Hat, and we’re now offering it for 20 Robux. We’ve also made new commemorative “Erik” t-shirts, which are only a single ticket. We hope you’ll wear them in remembrance of Erik. Based on the sales of these items, ROBLOX will make a substantial donation to cancer research. Thank you to the entire ROBLOX community all for your respect and support.

In Memory of Erik Cassel

By David Baszucki - February 12, 2013

Dear ROBLOX Community,

Yesterday morning, Erik Cassel, my co-founder at ROBLOX, passed away. Erik had been battling cancer for the past three years and his passing is a deep loss. I have worked with Erik for over 20 years, first at a company called Knowledge Revolution, then since the start of ROBLOX. I would like to tell you about Erik, and how his incredible talents continue to shine through in ROBLOX.

ROBLOX CEO Looks Back at 2012 and Shares Plans for the New Year

By David Baszucki - January 3, 2013

Hey ROBLOX,

What a year it’s been.

ROBLOX Named One of TIME’s 50 Best Websites of 2012

By David Baszucki - September 18, 2012

ROBLOX is proud to have been named one of TIME Magazine’s 50 Best Websites of 2012. The annual list recognizes websites in a variety of categories, including web tools, games, education, news and information, shopping, productivity, social and more.

The 50 best websites are those that TIME editors “find to be useful, entertaining, innovative or just plain addictive — and, in some cases, all of the above,” according to the article. We think we’re all of the above.

An Open Letter to ROBLOX about Our Third-Gen Character Parts

By David Baszucki - June 28, 2012

We have a big vision. The future of ROBLOX is an online world where many physical phenomena are simulated. Ultimately, wind will blow small parts around, metal wires will conduct electricity, lasers will cause wooden parts to burst into flame, magnets will attract parts made of iron, and water will freeze, flow and vaporize. This is not a world that will be composed only of blocks. Our characters will evolve and adapt to live in this world.